Eliminate the guesswork from finding the right audience at scale. Our technology guides your content marketing to the audience you want to engage. Distribute and optimize your content across premium digital destinations using 25+ native, social and content discovery channels.
Manage multiple distribution partners with one platform - to maximize your performance and minimize your workload.
Leverage our scale to find your ideal audience or let us match your data across social, native and content discovery outlets.
Tap into our writer network to create original, custom content that aligns with your strategy and audience.
Proprietary contextual & audience targeting technology gets your content in front of the audience you want, across any screen.
Easily create headline and image variants to find the winning creative by distribution channel and device.
Real-time optimization based on performance and KPIs quickly adjusts your budget as needed. Prioritizes on-page behavior as well as ad-level metrics, not specific placements or partners.
Extensive data at the creative, audience and page levels across each channel give you clear insights. Use that to enhance current & future campaigns.
Full dashboard to monitor performance across all channels in real time to evaluate campaign progress with rock-solid numbers. Because results are what matters.
Taking metrics a step further with
Content Interaction Optimization
Using over 100 data points, our optimization software identifies the best performing stories across all channels in real time and optimizes your campaign to maximize performance.
Using a multivariate approach across 25+ distribution channels, Story by PulsePoint determines the winning creative combinations for each piece of content.
Once distribution begins, Story by PulsePoint weighs ad- and page-level data based on your KPIs and optimizes your campaign in real time.
Increase ad spend on best performing channels and creatives.
Real-Time Optimization brings better performance
Story by PulsePoint automates 15+ brand metrics down to the channel and page level, giving you access to real time, unified insights for extremely granular & holistic assessments of what’s working or not. CPx- based pricing so you only pay for results.
Clicks
Impressions
CTR
In-ad video views
In-ad social actions
Site-level reporting
Scroll depth
Scroll velocity
Average time per visit
Total time in view
Social actions
Page views
Video views
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Download our white paper to learn how content marketing has become a powerful tool for creative messaging and how marketers are leveraging social media, distribution channels, and content discovery platforms in order to engage with their audience.
